The product is the hero
Instead of a stock photo of a smiling student, the homepage opens on the actual skill map. Parents see how it works before they read a word.
EdTech platform
A tutoring platform that shows parents exactly where the learning gap is.
This is the live site. Scroll and click inside it, or switch to the phone view.
NextGen Tutoring is my own company. Most tutoring guesses at the problem. NextGen maps every math skill to the skills beneath it, so a 7th grader stuck on ratios gets traced back to the fraction gap that's actually causing it.
The site had to make that idea obvious in seconds to a parent who has never heard of it, then run the business behind it: bookings, payments, homework and progress reports.
Instead of a stock photo of a smiling student, the homepage opens on the actual skill map. Parents see how it works before they read a word.
Three clear packs, the per-session math shown, and the first session free. Nothing auto-renews.
Behind the marketing site are accounts, payments, homework delivery and reports, all on the same stack.
The colors and type chosen for this brand.
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